Nov 29 2012
The Gutenberg Diagram, Z-Pattern, and F-Pattern
“Several layout patterns are often recommended to take advantage of how people scan or read through a design. [Three] of the more common are the Gutenberg [D]iagram, the [Z-P]attern layout, and the [F-P]attern layout.
Each offers advice for where to place important information, but…these patterns are often misunderstood and followed without thought to what they really describe.
[Let's] walk through the what and why of each pattern and then offer something else that gives you as a designer more control over where your viewer’s eye moves across your design.”
Read the full article on Van SEO Design.