Feb 07 2012
Attention: The Most Valuable UX Research Skill
“Years of doing UX research have taught me that the most important part of being a great and happy researcher is learning how to fully pay attention and stay engaged with each research participant. Otherwise, that day of eight hour-long usability sessions is too hard to be enjoyable.
Attention is a learned skill. It’s not an inherent character attribute; it’s as learnable as typing or playing the piano. And learning this skill pays off. Learning how to pay attention makes research easier and helps you handle the long days. And it yields richer insights. When you’re fully present you learn so much more.”
Read the full article on UX Magazine.
