Jan 26 2012
5 Tips to Enhance Your (UX) Personal Brand
- People make up their minds about you in the first 30 seconds of meeting you. Here’s the kicker: it’s an unconscious decision. They’ve already decided how they feel about you, but they just don’t know it yet.
- Most people get nervous delivering speeches. Even thinking about delivering speeches makes people sweat. Unfortunately, they unconsciously communicate that nervousness to the audience, and the audience reads it as an attack, again unconsciously.
- Once an audience believes it’s under attack, it stops listening and prepares (unconsciously) for flight.
- Most presentations fail because the speaker presents information to the audience in a way that unintentionally ensures it will be instantly forgotten. Here is the surprising alternative: by changing a few sentences at the beginning of your talk, you can increase audience retention by four or five-fold.
- To increase your charisma, focus on a single emotion that you feel about your content or the person you’re meeting, for three minutes before the beginning of your meeting, speech, or presentation.
- BONUS! People believe non-verbal communication over verbal communication every time.
Learn more communication theory from Dr. Nick Morgan via his blog and videos.